The major pitfall for digital health startups

While 2015 was a solid year for digital health, with $4.5 billion in total venture funding, healthcare startups also made headlines for other reasons when reports emerged that much-hyped companies like blood-testing startup Theranos and brain-training app Lumosity were unable to prove the accuracy and effectiveness of their products. Like Beth Seidenberg from KPCB states, digital health startups are increasingly seen as a vehicle to help reduce costs, increase revenues and cut red tape for consumers, healthcare practitioners or service providers. With the laser focus on… weiterlesen →